We have rolled out an update to our Contact Mover addon. Version 1.1 made just a small change to the user interface to make the addon easier for Interspire installations with multiple users. Previously the addon’s interface was accessed from the Settings menu. This was a challenge for a non-system admin user that doesn’t have … Read more
Recently a customer identified a bug in our RSS Campaign addon. Turns out the addon was sending campaigns to both confirmed and unconfirmed contacts. That is obviously a problem as many marketers will allow contacts to double opt-in or otherwise confirm their subscription and contacts shouldn’t receive campaigns unless they are confirmed.
If you have a contact list of 100,000 contacts and 500 of them have been suppressed you could be in for a nasty shock if you ever export that contact list to upload into a different sending program. When you export it will include the suppressed contacts and not give you any indication in the exported file that they were also on the suppression list.
Have you ever had a large number of email addresses you needed to add to a contact list that were on your computer clipboard? Perhaps a text file or some other source of contacts that didn’t come nice and pretty in a CSV file? With this addon you can simply paste contacts into an open text box and the application will automatically add them to your contact list.
ESPs are starting to lower the sender reputation of companies that send emails that are not opened by the recipients. In order to keep your reputation high and ensure top deliverablility rates you can move inactive (non-opening) contacts off of your primary mailing contact list and hit them less frequently with messaging designed to get them to re-engage.